Kerastase Genesis Bain Hydra-Fortifiant Shampoo

Kerastase Genesis Bain Hydra-Fortifiant is an anti hair-breakage fortifying shampoo for weakened hair, prone to falling due to breakage.

Gently clarifies and reinforces fiber to reduce the risk of hair fall due to breakage. Prevents oil build-up on scalp.

Key Benefits of Bain Genesis Hydra-Fortifiant Anti Hair-Fall Hydrating Shampoo x 250 ml by Kerastase

• Immediate Softness

• Anti hair-fall fortifying shampoo for weakened hair, prone to falling due to breakage.

• Gently clarifies and reinforces fibre to reduce the risk of hair-fall due to breakage.

• This ultra-delicate formula is ideal for fine or greasy hair to remove sebum and pollution particles from scalp and fibre.

• Its gentle cleansing action soothes and hydrates hair from root to tip, leaving a lightweight feel.

Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, the formula strengthens the fibre for intense resilience.

Hair is prepared to be treated, fortified with a fuller and healthier look.

• 80,9% reduces hair-fall due to breakage*

• Hair is left more resistant*

• Releases an immediate hydration & softness to the hair**

• Bodifies and plumps the hair fibre when combined with Fondant Renforcateur Conditioner ***

*Reduction of broken hair mass versus classical shampoo after 1 application
**Increase of hydration compared to before application
***Instrumental test, compared to before application

How to use Kerastase Genesis Bain Hydra-Fortifiant Shampoo:

• Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair.

• Add water and emulsify.

• Focus this first wash on the scalp using finger tips to massage the scalp and remove impurities.

• Rinse thoroughly.

• Apply a second quarter-sized amount of shampoo touch by touch and add water.

• The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends.

• Rinse out thoroughly.

Science of Kerastase Genesis:

Dual Anti-Fall Action Haircare

Genesis dual action fortifying system is formulated to strengthen hair and reduce hair breakage.

Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, it strengthens the fiber for intense resilience to reduce the risk of hair fall.