ILES FORMULA
Iles Formula Hard Water Shampoo
Hard Water Shampoo by ILES FORMULA
Cleanse in Hard Water Areas
Iles Formula signature Shampoo especially formulated for use in hard water areas, Iles Hard Water Shampoo is suitable for all ages and hair types.
Unlike clarifying or chelating shampoos, it gently cleanses without aggressively stripping the hair, ensuring your hair remains healthy and vibrant.
Benefits
- Especially formulated for use in hard water areas.
- Unlike clarifying or chelating shampoos, it gently cleanses without aggressively stripping the hair, ensuring your hair remains healthy and vibrant.
- Provides visible bounce and luster from the first use.
- Immediately detangles hair while providing manageability and a luscious silky texture.
- Calms even the most sensitive scalps.
- Formulated with high-performing, sustainably sourced, antioxidant-rich ingredients and advanced science.
- Infused with bespoke allergen-free White Tea Flower perfume.
Directions for use
- Apply to very wet hair. The secret is to add more water while massaging, not more product, to wake up the root extract and start the process of stopping hair breakage and repairing the hair.
- In the case of hair breakage, we recommend a two-step cleanse. First shampoo with Iles Hard Water Shampoo, followed by a second shampoo using Iles Formula signature Shampoo which is clinically proven to stop hair breakage when used together with the signature Conditioner.
- Repeat if required. For very damaged or broken hair, we advise a third shampoo.
- Rinse thoroughly.
Key Ingredients
Active Vegetal Extracts
Naturally nourishing, Active Vegetal Extracts help restitute dull hair, leaving it sumptuously lustrous.
Vitamin B5
Deeply penetrates the hair to deliver unparalleled moisture to thirsty strands. It also increases pliability, helping your hair withstand breakage. The result is smoothed strands and weightless volume for that full, bouncy finish.
Pantothenic Acid
Restores the hair shaft, delivering incredible silky texture and movement.
Iles Advice
“The key to my Shampoo is in activating the lather which delivers all the repair to the hair shaft. The Hard Water Shampoo is formulated with a higher percentage of the ingredient that I use to replace sulfates, offering a solution that not only cleanses but also revitalizes, detangles, and adds volume, wherever you are regardless of water conditions."
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Frequently asked questions
What type of hair is Iles Formula suitable for?
Iles products are perfect for ALL hair types.
Will Iles Formula help thin, fine hair?
Yes. Iles Formula will never weigh your hair down. In fact, by using our 3 award winning formulas, the Shampoo + Conditioner + Finishing Serum, fine hair will gain body and appear thicker and fuller. The results are immediate and right after the first treatment your hair will not only look great but also feel great. The Iles Formula Hair Mask has also been formulated not to weigh the hair down. It's performance is to nurture and strengthen hair and scalp without leaving any residue behind so it's perfect for even the finest of hair.
Is Iles Formula suitable for very greasy hair?
Yes. Greasy hair sufferers can benefit from Iles’s Shampoo which is sulfate free yet still lathers very well. Your hair will feel thoroughly cleansed and refreshed after use! The secret to the Shampoo is to add more water, not more product and to massage it into the hair immediately for the abundance of lather which will give the hair a thorough cleanse and lift the excess sebum from the scalp.
Are the formulas safe for color treated or bleached hair?
Yes, Iles formulas were born to nurture and repair all types of hair. The more damaged the more phenomenal the performance! The root extract in our Shampoo buffs over damaged porosity bars on the hair shaft which are particularly common in coloured hair. The Iles Formula Conditioner is essential in repairing any damage as it locks the outer hair shaft and instantly detangles hair. The Iles Formula Finishing Serum is protection for your hair and contains UV filters to maintain your colour while leaving hair vibrant and healthy.
Can the formulas be used on grey hair?
Iles shampoo is excellent on grey hair. The Shampoo contains a root extract in place of sulfates which actually removes the yellow tinges that can often appear in grey hair through pollution, city water and sometimes even medication.
Is Iles Formula suitable for extensions, including human hair extensions?
Yes. Iles Formula is phenomenal on all hair extensions. We have some of the best extension salons using and selling Iles Formula as home care for their clients. As your extensions age, they will begin to feel rough and dry. Iles Formula transforms this hair to sumptuous silk. The best and most complete nurture system is the Signature Collection.
Can Iles Formula be used after a Brazilian blowout or keratin treatment?
Most certainly, yes. Iles Formula is one of the most recommended products to use after ALL chemical procedures including Brazilian blowouts and keratin treatments. The best and most complete nurture system is the Signature Collection.
